The Green Collective: Sustainable products designed in Nelson, NZ since 2014

Every product we sell gets used in our house. Every single day. But I was so bored of beige, boring reusables.

That’s where it started. Back in 2014, we couldn’t find eco products that were actually built for real family life. Tough enough to survive three boys, a cat called Kiki and our five chickens (Maudie, Bertha, Honey, Sheila and Mabel). 10+ years ago everything eco was beige. Think back to stainless steel drink bottles and the original totes. All were plain to signify that they were in fact ‘eco’. We discovered certified eco inks and processes that allowed colour to be added safely so we could create art on our sustainable designed products.

The rules were simple: we had to want to use the products ourselves, and they had to handle our months of testing and trials.

Since 2014, The Green Collective has:

Kept 174 tonnes of waste from ending up in landfill!

Taken over 9 million single-use plastic bags out of circulation. That’s nine million plastic bags that didn’t end up in oceans or blowing down our streets. Mind blown.

Cut down on more than 143,000 plastic sponges - meaning no more microplastics sneaking down your sink. (Your dishes, and the fish, say thank you.)

Saved 17.7 million single-use tissues from being used once and tossed. Who knew tissues could add up like that?

The impact of these achievements is significant. They demonstrate that small actions can lead to substantial change over time. Every plastic bag that is kept out of circulation contributes to a healthier environment. It’s a reminder that conscious choices matter.